Blog

AI search insights.

Guides on getting your website recommended by ChatGPT, Perplexity, Google AI, and autonomous agents.

Research

We Asked Four AI Assistants Which Clinic to Go To. They Almost Never Agreed.

Original study: ten questions a patient would ask, put to ChatGPT, Claude, Gemini and Perplexity. Four assistants, four different shortlists.

Research

We Asked Four AI Assistants Which Lawyer to Hire. They Almost Never Agreed.

Original study: 10 questions x 4 assistants. 75% of everything cited was seen by only one of them, across 185 different websites.

AI Search

How Do I Optimize My Website to Get Recommended by AI Chatbots and Search Engines?

The exact structured data, content, freshness, and technical signals AI needs before it will recommend your business.

Guide

SEO vs CRO vs ASO: Which Matters Most for AI Visibility?

Three disciplines, three audiences, and the honest answer to which one actually gets you named in AI answers.

GEO

How to Get Your Website Cited by ChatGPT

A step-by-step guide to making ChatGPT recommend your business when users ask relevant questions.

Guide

What Are CRO, GEO, and ASO? The 3 Pillars Explained

The three pillars of modern web performance defined, what each one is, its key signals, and why you need all three in 2026.

AI Search

Why Your Website Is Invisible to AI Search Engines

You rank on Google but ChatGPT, Perplexity, and Gemini don't mention you. Here's exactly why.

Technical

How to Add JSON-LD Schema to Your Website

Step-by-step guide with copy-paste code for Organization, Product, FAQ, and Article schema.

AI Search

Is My Website Visible to Perplexity? How to Check

Find out if Perplexity can find your site, how it decides what to cite, and the 5 fixes that matter.