Greater Than Services vs Otterly.AI
We wrote this one, so read it that way. What follows is what each product is built for and when Otterly.AI is the better choice, which is a question with a real answer.
No feature table, on purpose. A matrix authored by one competitor is never read as neutral, and rival pricing goes out of date silently, which on a page naming another company means publishing something untrue about them. Claims here were last checked on . For their current features and prices, read their site.
What Otterly.AI is
AI search monitoring: brand mentions and website citations across ChatGPT, Perplexity, Google AI Overviews, Gemini, Claude and Copilot.
Built for: Marketing teams and agencies wanting monitoring without a heavy setup.
When to pick Otterly.AI over us
Monitoring is what you need and Copilot matters to you, which is a surface we do not cover. They also cover Google AI Overviews, so if breadth of surface is the deciding factor they are a serious answer.
Where we take a different approach
We are a workspace rather than a monitor. The competitor gap analysis, the citation sources behind each answer and the generated fix code are the product, with tracking as the input to them.
Underneath that, the thing we optimise for is evidence you can check. Every answer an engine gave is stored and readable, so a score is never something you have to take our word for.
What to actually evaluate
Whichever way you go, these are the questions that separate these products. They are worth asking us too.
Which engines, and how are they queried?
Answers pulled from a model's API and answers taken from the live consumer product are not the same thing, and Google AI Overviews cannot be reached by API at all.
Can you read the raw answer?
A visibility score you cannot trace back to the text an engine produced is a number you have to trust.
Does it tell you what to change, and in what form?
Measuring and remediating are different jobs, and most tools in this category now claim both. The useful follow-up is what you actually receive: a recommendation, a draft, or code you can deploy.
What happens after you fix something?
The loop only closes if the tool re-measures and shows you whether the number moved.
What does it cost to run weekly?
Per-prompt pricing and per-brand pricing behave very differently once you are tracking more than a handful of questions.
See it rather than read about it
The trial runs a full check on your brand across all five engines and shows you the answers. That is a faster way to judge this than any comparison page, including ours.
Start a free trial